METHOD

Karndean supply homes and businesses with "Designflooring", floors that are stunning to look at yet easy to look after. 

With the launch of a new augmented reality app to help customers select flooring, Spiro Digital were commissioned to produce a short commercial in conjunction with the launch.

INCEPTION

We worked alongside our in-house VFX animators to create a short 45 second product demonstration video which stayed true to the nature of the app while mixing it with a live-action couple struggling to figure out which type of flooring to go for.

TRIGGER

The video was launched on Karndean's website on a page dedicated to the app alongside a YouTube release, where it received more than 28,000 views.

The video has also aired on Scandinavian channels.

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